Advertisement -- The Edison Phonograph
Periodicals -- Illustrations.
Advertising, Magazine -- United States -- History.
An approximately one third page vertical advertisement for the Edison Phonograph and Edison Records, placed by the National Phonograph Company, Orange, New Jersey.
Thomas A. Edison invented the phonograph, the first device for recording and playing back sound, in 1877. After inventing and patenting the invention, Edison and his laboratory turned their attention to the commercial development of electric lighting, playing no further role in the development of the phonograph for a decade. In 1887 Edison Labs turned their attention back to improving the phonograph and the phonograph cylinder. The following year, the Edison company debuted the Perfected Phonograph. Edison introduced wax cylinders 41⁄4 inches (11 cm) long, 21⁄4 inches (5.7 cm) in diameter, playing some 2 minutes of music or entertainment, which became the industry standard. The "brown wax" cylinder made its debut in March/April 1889. In 1902, Edison Records introduced Edison Gold Moulded Records, cylinder records of improved hard black wax, capable of being played hundreds of times before wearing out. These new records were under the working title of "Edison Hi-Speed Extra Loud Moulded Records", running at the speed of 160 RPM.
Volume 65, number 1166, page 234.
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9 1/2 x 11 inches
Print on paper